A trademark for local specialties, including wild bilberries, in a territory famous for parmesan cheese
Emilia Romagna is well known for some gastronomic excellences with European P.O.D. and P.G.I. labels, such as parmesan cheese and balsamic vinegar. However, many other local agri-food supply chains, not recognized with specific labels, don’t find adequate visibility in the gastronomic offer of the Region. In order to raise awareness also on these local products, the Modena chamber of commerce decided to create the label "Traditions and Flavours of Modena" that is used to support the promotion of niche gastronomic products, such as wild bilberries of the Modena Apennines.